Why use viral advertising strategies in your business marketing efforts.
Using shock therapy to implement an online advertising campaign for your business.
Using viral advertising in your social media marketing and Facebook Fanpages will excel your results much faster.
Don’t shove your advertising message down their throats, let it go viral naturally.
Present unique and creative advertising campaigns to increase traffic and expose new prospects.
Creating a viral epidemic of buyers is your main business goal with your advertising strategy.
Learning to leverage your advertising budget for sustainable momentum.
Establish a success formula that can be repeated in your business viral advertising over and over again.
Add the most important ingredient to your advertising campaigns and that is creativity.
Be prepared to embrace new technology, software and APPS in your marketing strategy.1. There is nothing more effective in promoting your message as a good viral advertising campaign. Viral advertising is designed to use the power of many and inspire others to promote your message for you. This is simply “word of mouth” advertising, is amazingly effective. A business owner can start a viral advertising campaign with no money invested, and let the online community spread your message like wildfire. You can now save advertising money that you were spending on newspaper ads, flyers, door hangers, and even TV commercials. Viral advertising is estimated to be 500 and even up to 1000 times more effective that a regular ad campaign.If you can learn how to express an idea with commitment and dedication that has an emotion attached to it, you will get people’s attention. It doesn’t matter if you are a madman or idiot, even bad press gets good press time. You can’t please everyone but you can get an emotional reaction out of most people, when owning a strong opinion and sharing it. Being neutral in your viral advertising will not bring you in the sales. Have something to say that will impact their life, or at least make them react a bit. Don’t worry about whether or not they love you or hate you, just be confident that your product is worth their attention either way and stay committed to gaining their trust.2. Get your business noticed by shock marketing, state something completely unexpected that will make them stop and read more. Being dramatic and doing something out of the ordinary with your product gets attention. Are you just marketing advertisements, or are you marketing an extraordinary exiting story about your product. If you Ad is interesting and highlights your product in a subtle way, you will keep people’s attention longer, and get closer to bringing them to the “I want” it stage. Viral advertising is 100% about emotions, so take them by surprise and do something totally unexpected.3. Set Up Exciting Viral Content in Parts and then sequels, where the viral advertising message continues.Ever hear of Part 1, Part 2 and Part 3 – once you create Part 1 they start looking for where do I find Part 2 as they want to know the end of the story or the end of the feature comparison prompting them to purchase your product. Make sure you keep their attention once you have it by providing a “Call To Action”. Sell them on the value of why they need your widget, gadget or useful product then introduce an offer they can’t refuse to purchase the product.The next step is to motivate them to share your awesome and exciting presentation with another associate. This is the meat and potatoes of viral advertising, present information that is so interesting and unique that everyone wants to tell someone else what they read, heard or saw. Set up your “Shock Wave” content so that others can download and then embed it into their own blog or email to others. Upload a short video series on all your advertising “bloopers”, or business bloopers, maybe trying to put together a piece of furniture or equipment and getting it all wrong the first time. Then provide another “Call To Action” using your Facebook Fanpage that they can “Like”, along with the other top social media sharing sites.4. It is not surprising to hear that many consumers feel jaded when it comes to online shopping. Nobody wants products shoved down their throats through mass advertising methods and using hard sell marketing. If you want to get the consumers attention in this fast paced modern world, you need to be unique and most importantly interesting. Smart consumers are quickly distracted from boring content and they will turn a blind eye and a deaf ear to your viral advertising message.A proven and trusted method of advertising and marketing that get results is viral advertising, and fortunately for the marketer new software developments can make all the difference. Your personal recommendation is still stronger than any other form of advertising on the planet period! People trust people, and with smart phones using text messaging by the second, and social media sites getting posted on every event of the day, if you have presented your product offer in a way that makes them remember you, you have one half the battle.5. By fulfilling some unique marketing strategies you remove your business from the mainstream humdrum advertising practices. It’s a known fact that many people feel frustrated with the usual conventional way many businesses sell their products. Don’t let your business fall into this pitiful trap of no return. Step to the plate and be the one who stands out in the crowd, who motivates prospects to burn blisters on their fingers, texting about your great buy of the day.Business owners are becoming much more conscious of profits and losses due to advertising decisions they have made, and it’s impact on their ROI (return of investment). So the questions comes forth “can we affect people from the inside, from their emotional self and not just from the mind”? So is viral advertising becoming not only the new trend but the must have trend to succeed online. It is our ability to influence the mass public at large that creates successful viral advertising campaigns. Ads that influence the behavior of the viewer in such a ways that they are motivated to share their exciting experience is the purest testament of what viral advertising is all about. If enough of their friends and contact embraces their excitement over what they have been exposed to the viral advertising cycle begins to circulate.6. Your ultimate goal of course would be to create an viral advertising campaign that causes a behavioral epidemic of buyers. An infectious viral result where everyone wants to be able to say “Yes I Saw That”, or “Yes I heard about that”, or “Yes I watched that”, so that they appear to be in the loop with the latest and newest hot selling protégé. Some marketers prey on the idea of owning a “Secret”, something so special that only a few get access to it. It then becomes an obsession everyone wants to know the secret and will go to any length to get access to it. If you can only offer medium media exposure of your product, then relying on these viral advertising methods becomes essential.So is your goal to place an advertisement that is seen by 10 who tell one person each, becomes 20 who tell one person becomes 40 and so on. Or do you want real viral advertising success where you place your viral advertisement and get 100 who tell 10, who tell 10 who tell 10. So who is in control here, the business marketing manager of course, the one who decides how the advertising budget is allocated. Is he reserved and old fashioned, or is he brave and uninhibited and adventurous. It is an knows fact that Viral Advertising does in fact work very effectively, and it is the business owners goal to seek out a reliable viral advertising business source.7. Once your viral advertising campaign has become viralized, it is proof that you have found a suitable target market audience for your product. Once this is identified, you can leverage your viral advertising budget maintaining a perpetual cycle and not a static ad campaign. In order to always be able to identify your most effective viral advertising campaign, it is important to use proven methodologies with specific tracking measures built right in.8. So does your business have an “Online Viral Advertising Formula”? Is your business aiming high for thousands of hits, a true testament of a successful viral advertising campaign. Marketing consultants know that the more informative your advertising the more persuasive it will be to the consumer. What really makes the consumer decide to purchase your product is based on the content provided in the advertisement more than it’s layout or and whether or not their is something worth sharing, or texting about.With the ever changing fast moving internet world coming up with a formula for viral advertising is not an easy task. A good rule of thumb is “What motivates you to share a viewed advertisement is different to what motivates you to get out your credit card and finish the purchase.9. Going back to our conversation about emotions, if you can make someone laugh or gasp or look in disbelief to what they are viewing your chances are the best that they will share that experience with their friends, associates, and followers on social media sites.The magic of every successful viral advertising campaign begins with a great unique idea. The one main ingredient in all online successful advertising campaigns is creativity in your graphics, your presentation, your keywords and your identified target market. Training business owners though to give each viral advertising campaign they embark on time to mature, time for the seed to sprout, time for the momentum to build and the rewards to pour in from all their hard work and efforts.10. Don’t be shy to take advantage of the ever fast changing technology world to benefit your business advertising efforts. Finding a great viral advertising business can be a real game changer for your online advertising results. Most importantly look for a viral advertising business that is free to join, and that uses state of the art software designed to drive your business into the next galaxy.Viral advertising will always win in the end simply due to the abundant measure of viewing numbers. A strong viral advertising strategy will encourage individuals to share an article, a podcast, a video or simply an online advertisement, resulting in exponential exposure by it’s massive influence.The rippling effects of one single viral advertising message can literally reach hundreds and even thousands of readers in a few short hours. You can quickly enhance your viral advertising success by offering a free give away product. This “FREE” product can be a small physical product that can be mailed out, or it can be a digital product that is delivered instantly online.It is a well known fact that “FREE” if the most powerful word a marketer can use in any viral advertising campaign. Often the business owner experiences what can be called delayed gratification when using the “FREE” power word in their viral advertising campaign. Add the common expression “OTO” or One Time Offer” that almost always follows a free give-a-way, and you have a winning combination. First you got their attention, and then you offer them something of such great value, they can’t afford to say “NO” and purchase it while it is so cheaply priced.Always keep in mind that the whole purpose of engaging in viral advertising methods is to spread an idea, and that idea while it is spreading throughout the internet, actually helps market your niche business or product and is attached to your website.Have you noticed how business owners have become obsessed with Free exposure in any arena? Too many times marketing campaigns have been thrown together much too fast and may get attention but your product or company does not.ClosingPeoples attention are so fragile, try designing your viral advertising campaign with a strong viral element built right into it. Getting your media to go viral is not the hardest part of your marketing strategy, the most challenging part is getting your media to produce tangible results that show up in your bank account.
Playing Online Poker For a Living – 4 Simple Tips That Can Help You Play Cards For a Living
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Card game addicts can soon start dealing out cards no matter where they are, before you could even say “Indiana Jones”. These people love this game, and no matter what, they will always find a plain simple excuse to play it. Some play online for a livingIf you are quite in their league too, it is no wonder if your fingers itch all the time to try out your luck and fortune at the card games. Well, the solution to itching fingers is only a few clicks away. You can find many web sites where you can play poker online and also win money if you are a host to good fortune and tricky skills.Card players find it easy to play card games online, since here, the ambience is quite relaxed and quiet. You never know with whom you are playing. It could be an old man or woman, or a child as well! But one thing is for sure- here no one will be able to peep and have a look as to whether you have a winning hand or not. Here, no one is there to rush you, no one to call the shots but you. But even though this seems as if the rules here are quite easy and relaxed, actually, they are not. You have to abide by certain laws which if you neglect, will result in your disqualification.o Before you start to play, you must try to decide if you are willing to play poker for your entire income. To do this, you will have to look back at the games that you played in the past, and how you handled your bankroll after a big win. Did you jump into the stakes or invest your winnings?o Then again, if you had never the chance to see so much money while playing poker, but lost about ten tournaments in a row, you have to remember what your action was. Did you move down or up in stakes? These reactions of yours are necessary to judge whether you will be able to make a living on poker.o The main trick is not how much money you win, but how you win it. When you do not have a winning hand, you have to see that you lose very little of cash. But when you have the best hand, you have to try to call the right shots at the right time to milk in a lot of money out of your opponent’s pockets. To maneuver the game carefully you have to assess the situation accurately and rely on your gut instincts.o Another key skill that you need to hone is patience. You might be able to rely on your instincts, and make quite sharp decisions at the crucial moments in the game; you might be able to calculate thoroughly the result of every move of every player around the table; you might be able to tighten your purse strings when you have no winning hand, and get the best odds to win the most when you turn out to be the lucky one, but there is still a chance that someone might come about and upset your plan and shatter it to rubbles. During these times, it is necessary that you do not lose your head, but start to build another plan, so as to win back what you have lost.These rules will help you to get to the very peak where you can earn a lot of money, and there will be no stopping you as well. Remember, rules are important in a game, so that you do not get disqualified, and you can always use them to your advantage.
Your Child and Mental Health
While many adults believe that children live a life of ease, this is certainly not necessarily always true. Your child and mental health is a dynamic world unto it’s own.Children are not without their own emotional, mental, and physical troubles. Just as with older humans, children are capable of feeling all types of feelings. These include feelings of sadness, hurt, mistrust, anxiety, and anger. In addition, the way that children deal with these feelings can have a huge effect on their emotional health. Children and mental health often reflects greatly on the parental mental health that a child has when he or she become a parent themselves. Kids that grow up in a positive environment are much more likely to be positive adults than those that experience negative emotional mental health during their childhood.Infant and child mental health establishes a foundation of self-esteem for life.Children as young as infants are aware of trust and mistrust in others and in self. After a child is only a few months old, their emotional health begins to develop. It is important during infancy that a baby learns he or she can trust the caregiver. The baby needs to know that his or her needs are taken care of when a diaper should be changed or a feeding needs to take place. Infants that go long periods of time without the attention of the caregiver are much more likely not to trust.Once the infant passes through the stage of placing trust in others, a toddler encounters a stage of emotional mental health called autonomy vs. shame and doubt. During this period, the child needs to feel that he or she is capable of independence. While an infant needed others, toddlers are looking for space to obtain good mental health. When a toddler is not given the opportunity to find independence, he or she often grows up having a lacking self-esteem, feeling ashamed as well as a whole assortment of other mental health issues. Much independence during this stage of life is found through potty training with the toddler taking care of his or her own bathroom needs.Your child and mental health goes hand in hand with the circumstance of the family environment while growing up.Initiative verse guilt follows the toddler stage when a child reaches preschool and kindergarten. During this stage, the child emotionally needs to explore others and the world around him or her and begins to become interested in belonging to a group and role-playing within that group. During this stage of life, a person develops much of their background for social interaction. Children who are allowed to explore and interact with others are much more likely to carry over positive social skills into adulthood than those that are secluded from group activities. These others can end up on the opposite side of the spectrum in regards to their social and mental health becoming withdrawn from others.It is quite apparent that child and adult mental health become synonymous throughout life.Part of creating a solid foundation in children to carry over into adulthood is allowing children the opportunity to learn how to make choices. Children need to experience the effects that their choices have on their lives. Instead of continually giving a child direction, it is better to give a child options.When allowed to take some actions into their own hands helps create an emotional mental health framework for the future, Setting boundaries and preparing children for disappointments help children prepare for good mental health and avoidance of mental health issues as an adult. In some cases, children can make choices for themselves. However, children also need to learn that not everything will always be controlled by them. They need to learn to accept the things that they cannot control. A child that learns to cope with disappointment through a caregiver that sets boundaries will grow into an adult with a foundation of more positive emotional mental health than those children that never experience hearing the word “no”. All of this is very critical for child and adolescent development.While all research indicates that the environment in which a child grows greatly affects his or her emotional mental health, not all parents that fail to properly foster their child’s stages of health are neglectful or bad parents. In fact, many parents struggle with the proper methods they should carry out to help their child grow into a prosperous adult.Interaction is a great way to help your child’s emotional mental health bloom. Children need to be cuddled and feel the touch of others. In addition, they need communication. Even as an infant, babies respond to parents and others through coos. Responding to these babbles is an important part of the infant and child mental health development process (both mentally and emotionally). As the child grows older, let him or her know what he or she has to say is important by listening and responding in conversation.In addition to talking, your child and mental health is dependent upon nonverbal responses also. Be certain to make eye contact with the child. Share gestures and facial expressions during daily routines such as dinner, story time, and bath time.Be certain that you have expectations for your child and that they are appropriate for the child’s age level. Placing too much pressure or high expectations on your child can be harmful to his or her emotional mental health. Do not place expectations on the child that he or she is not mature enough to handle.When your child reaches a charged emotional situation, try to help the child understand the feelings and work through the problem. Let your child know that it is okay to express emotions if they are expressed in a proper manner.Raising or working with a child can be a large responsibility when it is realized that the things the child experiences now affects how he or she will respond to the world as an adult. The positive or negative environment that a kid encounters through childhood affects the ways that he or she handles situations independently when grown.Carefully considering the emotional health needs that help a child feel secure about him or herself and about the environment are important to his or her success in the future.
History of Automotive Headlamps From the Beginning to LEDs
I have searched around the web to bring you this article on the development of the automotive headlamp from the beginning right up until the latest LED developments.As far as I can ascertain the beginning of the electric automotive headlamps journey began in about 1898 by a company called the Electric Vehicle Company in Connecticut, based in a place called Hartford. Although we do read of reference to gas lamps (acetylene) used on the first vehicles in the 1880′s.So it was awhile back and also we are more interested in the electric lamp development for the motor car.It is actually quite funny when you read the development especially what was considered acceptable. The filaments (they were incandescent lamps) would regularly burnout, usually caused by the rough road conditions also the cars power supply was pretty anemic and struggled to provide the necessary electric power, especially when we read they were about one percent efficient.In today’s society, faced with the same challenge I am sure we would just give up.All of the above did not deter our friends at Cadillac and apparently they produced the first modern headlight system. This was a totally new arrangement compared to previous efforts and could even be used in the rain and snow without the risk of getting burned. Oh it was considered a revolution in its day.We then move on to a company called the Guide Lamp Company who rolled out the next technological breakthrough in about 1915. This was the introduction of the low beam headlamp. In reality it was not until about 1924 before we saw a proper high/low beam headlamp with an internal switch.The next major development was the Halogen lamp which popped into the automotive headlamp arena in Europe in about 1962. These become mandatory in several countries due to their excellent capability. The sealed beam incandescent headlamp persisted as standard fitment until about 1978. The halogen headlamp is still used today by many automotive manufacturers.The next development was high intensity discharge lighting systems (HID) often described as Xenon headlights. These started appearing in the top end models of some German vehicles in about 1991. These are still a rather costly option and have not yet been fully embraced by the automotive manufacturers. The jury is still out on these.This brings us to the LED which has taken off slowly but appears to be moving ahead quite quickly. Its foray into headlamps is still in its infancy, although their use in tail lamps, brake lights and indicators seems assured.Time will tell, but for now the Xenon is considered an excellent, although expensive, headlight design and the 3157 LED and its derivatives is leading the way for all other small signal and indication type lighting in the automotive scene.